ADVOCACY

Advocating for prosperity for all in Alberta

At Alberta Enterprise Group, advocacy is at the heart of what we do. Our mission is simple but powerful, to create long-term prosperity for Alberta businesses, today and for generations to come.

Through ongoing consultation with members and the guidance of policy experts, AEG amplifies the voice of Alberta’s business community. We focus on the issues that have the greatest impact on economic growth, public policy, and quality of life. Whether we are influencing legislation, shaping public opinion, or opening new doors for business, AEG advocates with clarity, purpose, and results.

issues that have the largest impact on the province’s social and economic bottom line. Through the use of proactive media relations, strategic events, campaigns and original research, AEG has effectively engaged in the following areas:

Three Pillars of Our Advocacy Work

Public Policy Influence

We bring business leaders and policy experts together to address the most pressing issues facing Alberta’s economy.

Our members represent a wide range of experience, from leading global companies to guiding community-focused organizations, giving AEG a broad and balanced view of what matters to business.

We work alongside members and experts to address critical challenges, push back on regulations that hinder business success, and create lasting value for our members and the broader business community.

Events and Government Engagement

We connect Alberta’s business leaders with key decision makers through high-level events and roundtable discussions.

These forums allow our members to speak directly with government officials, share insights, and shape the conversations that influence Alberta’s future.

Our public campaigns, strategic partnerships, and media outreach amplify these efforts across the province and beyond.

Trade and Market Access

AEG advocates for open markets and improved access for Alberta goods and services.

We support interprovincial and international trade and work to remove barriers that limit economic opportunity.

By sharing Alberta’s story across Canada and around the world, we help build understanding, strengthen ties, and expand opportunities for our members.

Focus Areas

Market Access

We work to eliminate political and logistical barriers that prevent Alberta businesses from reaching key markets.

Interprovincial Trade

We promote collaboration across provinces to support free trade and economic alignment.

Competitiveness

We advocate for stable fiscal policies, balanced budgets, and a tax structure that supports private sector growth.

AEG’s commitment to advocacy is unwavering. We will always be ready to stand up for Alberta’s business community, advancing policies that drive growth and challenging those that hold us back.