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What if… a week went by without a scandal?
A history related publication that I read called ‘What If’ focuses on events that could have occurred in the past that would have changed the direction of the world or a country. Two that come to mind include ‘What if the U.S. had invaded Canada and we became the 46th state?’ And ‘What if communism hadn’t failed?
A history related publication that I read called ‘What If’ focuses on events that could have occurred in the past that would have changed the direction of the world or a country. Two that come to mind include ‘What if the U.S. had invaded Canada and we became the 46th state?’ And ‘What if communism hadn’t failed?
What Companies are Getting Wrong About Doing Good (Webinar)
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.