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The latest news, editorials, and conversations shaping Alberta’s business environment.
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Erika Barootes Appointed President of Alberta Enterprise Group
Alberta Enterprise Group (AEG) has appointed Erika Barootes as President, positioning the organization for a new chapter of expanded influence and advocacy for Alberta’s business community. With extensive leadership, communications and government experience, Barootes will focus initially on listening to members and strengthening AEG’s role as a clear, credible and constructive voice for business.
Alberta Enterprise Group (AEG) has appointed Erika Barootes as President, positioning the organization for a new chapter of expanded influence and advocacy for Alberta’s business community. With extensive leadership, communications and government experience, Barootes will focus initially on listening to members and strengthening AEG’s role as a clear, credible and constructive voice for business.
Greenwashing or Greenhushing?
So, why is someone assigned to target Canada’s greatest monetary resource? Minister of Energy and Natural Resources Wilkinson is on track to destroy our industry and make Canada poorer with his C-59 ‘Greenwashing Act’.
So, why is someone assigned to target Canada’s greatest monetary resource? Minister of Energy and Natural Resources Wilkinson is on track to destroy our industry and make Canada poorer with his C-59 ‘Greenwashing Act’.
What Companies are Getting Wrong About Doing Good (Webinar)
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.