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The latest news, editorials, and conversations shaping Alberta’s business environment.
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Open letter to Prime Minister Justin Trudeau and Deputy Prime Minister Chrystia Freeland:
Each day, Canadians invest in the future of Canada, betting on our potential for growth and prosperity for all. We dedicate our time, our creativity, and our money, believing that the ultimate investment is in the growth of our country and the futures of our young people.
Each day, Canadians invest in the future of Canada, betting on our potential for growth and prosperity for all. We dedicate our time, our creativity, and our money, believing that the ultimate investment is in the growth of our country and the futures of our young people.
“It’s Amazing”
I have always believed that business and team sports have a lot in common. The greatest Canadian coach of all time, Claire Drake used to say, “It’s amazing what you can accomplish when no one cares who gets the credit.”
I have always believed that business and team sports have a lot in common. The greatest Canadian coach of all time, Claire Drake used to say, “It’s amazing what you can accomplish when no one cares who gets the credit.”
What Companies are Getting Wrong About Doing Good (Webinar)
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.
This is a webinar hosted by Jeff Davidson, CEO of the Prostate Cancer Center in Calgary, on the topic of corporate social activism. The discussion focuses on the importance of businesses engaging in social change to meet the expectations of their audiences, including employees, customers, shareholders, and investors. Joni Abram, an expert in social change, marketing, and behavioral science, joins Jeff to discuss the risks and potential impact of corporate social activism, and how businesses can approach it authentically to build goodwill and establish themselves as valuable members of the community. They also discuss the importance of tangible outcomes and impact, and give examples of good and bad corporate social activism. The webinar emphasizes that smaller companies can have a real impact on their communities and offers practical advice on how to achieve meaningful social change.