_{^{If you would like to contact Jordan or learn more about his services, we invite you to contact Catherine Brownlee at catherine@albertaenterprisegroup.com or Christopher Wedick at  christopher.wedick@gmail.com   for a personal introduction.}}

Pure Life Carbon, based in Alberta, Canada, is a pioneering company in the field of advanced carbon technology. With a structure comprising of upstream, downstream, and Environmental Impact & Carbon Offset (EICO) divisions, the company’s entire value chain incorporates repeatable carbon capture opportunities, making it a strong player in the clean-tech industry​¹​. They have developed sterile growing medium products that offer sustainable, reusable solutions to those currently on the market. These products, made from hardy carbon shells, serve as water and nutrient super vessels that can be repurposed for numerous growth cycles, offering a consistently reliable and reusable product with zero landfill waste​²​.

Recently, Pure Life Carbon completed a successful fundraise of $13 million, which has enabled the company to begin building their first 40,000 sq ft production facility in Red Deer, Alberta, for commercial distribution. The funding also created opportunities for the company to explore expansion into eastern Canada​²​. An increasing number of growers in both Canada and the United States have been adapting Pure Life Carbon’s products into their operations, reporting great success. This indicates growing demand for sustainable solutions in the agricultural and horticultural sectors​²​. The company’s mission is to provide renewable and sustainable solutions that meet the world’s growing need for agricultural advancements and productivity, aiming to contribute to better yields with lower labor involved and feeding future populations​²​.